Proof beside promise

The trust ledger.

Dated metrics, clear definitions, governance details and reports that are easy to find and understand.

If a number cannot be sourced, it does not go live.

Measured carefully

Numbers with names and dates.

Each metric has an owner, a definition, a source, a period and a refresh cadence.

—Animals supported{{ CMS: Period, definition and source }}

—Treatment interventions{{ CMS: Period, definition and source }}

—Adoptions completed{{ CMS: Period, definition and source }}

—Campaign participants{{ CMS: Period, definition and source }}

Report library

Downloads state their year, format and file size. Missing periods are never disguised as current.

How AWP counts